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Georgetown University


Detailed Course Information


Fall 2017
Jun 24, 2019
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Information Select the desired Level or Schedule Type to find available classes for the course.

MSFS 562 - Public Diplomacy
Public diplomacy is an instrument used by states and non-state actors to understand others' cultures, attitudes, and behavior; build and manage relationships; and influence thoughts and actions to advance their interests and values.  Drawing on the experiences of diplomats and a growing body of literature, we will explore what this means for the changing actors, issues, methods, and environments of diplomacy in the 21st century.  The course will focus on six themes:

•	Perspectives on public diplomacy and related concepts:  public affairs, public relations, strategic communication, soft power, information operations, psychological operations, and propaganda;
•	The practices of public diplomacy: listening, advocacy, cultural and exchange diplomacy, and international broadcasting;
•	Public diplomacy’s context:  networks, globalization, non-state actors, and social media;
•	Comparative public diplomacy: large and small states, regional entities;
•	Organizational considerations for public diplomacy: the trajectory of U.S. public diplomacy up to the present; the “whole of government” environment; how other nations organize for public diplomacy; and
•	The future of public diplomacy:  critical issues in study and practice. 

Graded exercises will center around an embassy selected by the student and include: an oral presentation on the embassy’s public diplomacy efforts; a policy speech for a senior embassy official to a designated foreign audience; the development of a (broadcast and social) media strategy for a newly-arrived Ambassador; and the development of a public diplomacy strategy, from mission statement to tactics. 
Credits: 3
Prerequisites: None

3.000 Credit hours
3.000 Lecture hours
0.000 Lab hours

Levels: MN or MC Graduate, Juris Doctor
Schedule Types: Seminar

MS in Foreign Service Department

Must be enrolled in one of the following Levels:     
      Juris Doctor
      MN or MC Graduate
Must be enrolled in one of the following Majors:     
      Arab Studies
      Asian Studies
      Eurasian, Russian, E Euro Stud
      Foreign Service
      German and European Studies
      Global Human Development
      Latin American Studies
      Law/Arab Studies
      Law/Foreign Service
      Law/Security Studies
      Russian & East European Stud
      Security Studies

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